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ABA Therapy in North Frisco | ABA in Texas
ABA Therapy in North Frisco | ABA in Texas
ABA TherapyAutism Diagnosis & Assessment

Action Behavior Centers - ABA Therapy for Autism

In-home services across Frisco and nearby

4.5(4 Google reviews)
Accepting new clientsIn-homeCenter-based

Insurance

9 plans

Ages served

In-center ABA: 18 months–8 years; at-home ABA: 18 months–13 years; evaluation support: 18 months–6 years

Availability

Accepting new clients

Setting

Center-based · In-home

Languages

English

Overview

Autism therapy and services in Frisco

A dedicated ABA therapy center on Smotherman Rd in Frisco's Collin County serves children with autism across the Dallas–Fort Worth corridor. The multisensory space—equipped with therapy rooms, interactive play zones, reading nooks, and hands-on craft areas—is built around the goal of helping kids grow communication, independence, and social skills. In-center therapy runs from 18 months to age 8, with at-home sessions extending to age 13.

Best for

Frisco and DFW families who want BCBA-supervised, center-based ABA for young children, with the flexibility to continue at-home services as kids grow.

Their approach

BCBAs design individualized treatment goals and oversee every session, while RBTs deliver the direct therapy work. Twice-monthly Family Guidance meetings—led by a BCBA—put practical strategies directly in caregivers' hands for use both at the center and in everyday home routines.

What to expect

An appointment is recommended; the center is open weekdays from 8am to 5pm. The practice works with most major insurance plans and lists more than 120 in-network payers on their website, including UMR, Blue Cross Blue Shield, Optum, Ambetter, and others.

Services

Services & specialties

ABA Therapy

Setting
centerin-home
BCBA Led
Yes
Age Focus
toddlersearly childhood
Parent Training
Yes

Autism Diagnosis & Assessment

Age Range
18 months–6 years

The people

Meet the Action Behavior Centers team

Team includes 2 BCBAs.

Malika Pritchett, Ph.D., BCBA-D, LBA, Clinical Leadership

Malika Pritchett, Ph.D., BCBA-D, LBA

Clinical Leadership

Ph.D.BCBA-DLBA
Dr. Pritchett holds a doctoral degree and dual credentials as a BCBA-D and Licensed Behavior Analyst, contributing to clinical leadership and quality standards across the Action Behavior Centers network.Read more
Patricia Wright, Ph.D., MPH, Clinical Leadership

Patricia Wright, Ph.D., MPH

Clinical Leadership

Ph.D.MPH

Dr. Wright brings both research and public health expertise (Ph.D., MPH) to the organization's clinical leadership team.

Dorothea C. Lerman, Ph.D., BCBA-D, LBA, Clinical Leadership

Dorothea C. Lerman, Ph.D., BCBA-D, LBA

Clinical Leadership

Ph.D.BCBA-DLBA
Dr. Lerman holds a doctorate alongside BCBA-D and LBA licensure, serving in a clinical leadership role that shapes therapy standards at Action Behavior Centers.Read more

Payment

Insurance & payment

UMRAllegianceMedicaBlue Cross Blue ShieldOptumAllied Benefit SystemsAll SaversAmbetterAspirant

Coverage can change, so confirm your specific plan when you reach out.

Reputation

What families say about Action Behavior Centers

4.5
4 reviews

Ratings and reviews sourced from Google.

The space

More photos

ABA Therapy in North Frisco | ABA in Texas

Good to know

Common questions about Action Behavior Centers

Does Action Behavior Centers offer in-home or center-based ABA therapy?

Action Behavior Centers provides ABA therapy in center and in-home settings in and around Frisco. In-home suits families who want skills practiced in the child's own environment, while center-based offers a structured, distraction-light space.

Is ABA therapy covered by insurance in Texas?

In Texas, many commercial health plans and Texas Medicaid cover ABA therapy for children with an autism diagnosis. A confirmed diagnosis is required for coverage, which is why many families begin with an evaluation — Action Behavior Centers can help you confirm your benefits first.

What insurance does Action Behavior Centers accept?

Action Behavior Centers works with plans including UMR, Allegiance, Medica, Blue Cross Blue Shield, Optum, Allied Benefit Systems, among others. If your plan isn't listed it's still worth asking — provider networks change often, so confirm your specific plan when you reach out.

What ages does Action Behavior Centers serve?

Action Behavior Centers serves ages In-center ABA: 18 months–8 years; at-home ABA: 18 months–13 years; evaluation support: 18 months–6 years. If your child is near the edge of that range, it's worth reaching out — providers often make case-by-case decisions.

Where is Action Behavior Centers located?

Action Behavior Centers is located at 25663 Smotherman Rd Building A, Frisco, TX 75033, serving families throughout Frisco and the surrounding area. If getting there is difficult, ask whether telehealth or in-home options are available.

Is Action Behavior Centers accepting new clients?

Action Behavior Centers is currently accepting new clients in Frisco. Sharing your child's age and insurance up front helps them tell you quickly whether they're a fit — availability can change fast.

Ratings sourced from Google. Autism Services Finder verifies listings but doesn’t endorse providers. Updated July 2026.

25663 Smotherman Rd Building A, Frisco, TX 75033

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